Good for You. Good for the Environment.

COABC - Marketing Toolkit

Tools and Resources to Download

Here is a short summary of the marketing tools listed throughout the toolkit:

  • Brochures, aimed at consumers to provide them with more information about the benefits of certified BC organic products. Booklet: What is Organic Farming?
  • Fridge magnets , highlighting the COABC logo and consumer-oriented website.
  • Window decals – or “praise stickers” displayed at your retailer tells your customers’ customers that they’re buying certified BC organic products.
  • COABC signs or info-card templates , can be used by retail customers and by farmer’s market sellers to promote specials, or to note prices or sales.
    Download the Templates - MS Word Format, in a ZIP File (1.1 MB)

Check out these articles for detailed advice from farmer’s market veterans:

  • Some thoughts on selling at farmers’ markets
    Excellent advice from a veteran market seller, Nina Planck, after 25 years selling at farmers’ markets in the Washington, D.C area. She provides advice on everything from displays to pricing to customer service.
  • Selling at a Farmers’ Market
    From the University of New Hampshire Cooperative Extension, this article provides a comprehensive list of things to bring and how to prepare for the most efficient and profitable day of selling at farmers’ markets.

For a thorough look at market options, with advice on everything from relationship building to financial planning:

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This Phrase and Program Symbol are the legal property of the British Columbia Provincial Government. Use of this Phrase and Program Symbol requires written authorization from an accredited certifying agency of the COABC. All other uses are prohibited